We developed a logo that represents change and growth because ChangeMakers is about growth and development for motivated girls.
The orchid is a special flower that shows strength. It is long-lasting, and it is in almost perpetual development with the stem that has buds as well as flowers in full bloom for most of its blooming season. When properly cared for and cultivated, orchids are striking and amazing. So are our GIRLS.
Orchids have a mystique that sets them apart from other flowers. The beauty of orchids is undeniable. In short, orchids are special – just like our ChangeMakers GIRLS.
The orchid has always been a symbol of exotic beauty. It symbolizes refinement, thoughtfulness and mature charm. It also symbolizes proud and glorious femininity.
The lettering in our name changes gradually from soft and subtle color to very bold. We think this also coincides with the changes we look to develop with the girls in our ChangeMakers program.
We are about GIRL emPOWERment. A ChangeMaker is someone who takes creative action to solve a social problem. Our girls demonstrate that they are motivated to act. They are pathfinders, forerunners and trendsetters. They develop and create methods to overcome obstacles in their paths to personal and professional success. ChangeMakers was formed to help girls to do exactly that.